As a small company it can be hard to stand out from the crowd. ST*R Learning, a management training company which has held the Customer First standard for over five years, explains how the quality standard gives it a competitive advantage.
“We’re really proud to have held the Customer First standard since 2007,” says Carolle Thompson, commercial director of ST*R Learning. “We’re a company that’s passionate about the quality of all the services we provide –from a lengthy management qualification programme to a two hour Bite-Size training workshop, it matters to us. It’s really valuable to have that quality externally assessed.”
Customer First’s rigourous assessment process is worth it, Carolle explains: “For a small company it’s a significant investment in time and resources but we’ve seen a really good return on it and we will continue to do so.”
“One of the most tangible benefits is that when we’re tendering there’s normally a question asking if you hold a quality standard, and often a section asking about quality management systems. Because of Customer First we have a competitive edge.”
ST*R Learning has seen the Customer First standard play a role in winning tenders. For example, the company’s place on the framework of training providers for the Houses of Parliament was won through a competitive tender process which assessed quality management.
“I can’t tell you how wonderful it felt to be present at a supplier briefing meeting at the Houses of Parliament and to find myself seated between a famous management school and a university,” says Carolle.
ST*R Learning finds that Customer First makes valuable contributions to the training company’s policy of continuous improvement. “It’s really valuable to have the Customer First assessment done by such high quality consultants who bring their wide experience and a fresh set of eyes to how we deliver our services.”
The team at ST*R Learning were delighted that their recent Customer First re-assessment found that ST*R Learning is “a company dedicated to providing exemplary customer service in all that they do”.
ST*R Learning values being able to use the Customer First logo on its marketing material and website www.strlearning.co.uk because it is such a quick and easily recognisable way of communicating high standards.
“We would recommend it to others,” says Carolle.
To find out more about ST*R Learning’s management training and executive coaching services visit www.strlearning.co.uk, or for a free training and development consultation ring 01883 717131 or e-mail firstname.lastname@example.org
The team at ST*R Learning were delighted that their recent Customer First re-assessment found that ST*R Learning is “a company dedicated to providing exemplary customer service in all that they do”